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The book takes the readers through several different concepts related to development of an anti- harassment corporate policy, an overview on harassmen..

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This book tries to make sense of the entire saga with reference to the management of a credit-based economy. The book borrows from the experiences of ..

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This volume discusses the models, definitions, and foundations of leadership in business organizations. Before addressing the fundamental concepts of ..

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Multi-Channel Marketing System: An Overview is a book is targeted to undergraduate and graduate students, as well as marketing professionals playing ..

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Organizational groups are continually settling on choices that impact on the adequacy of their performance and the organization at large. This volume ..

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In current times, innovation has gained tremendous interest as a strategic tool for business. For many industries innovation in business includes eith..

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Brand Management in Digital and Sustainable Times is a book intended to serve as a reference guide for undergraduates, graduates, as well as professio..

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This book will take readers through an overview of work management in the digital economy. It deals with the digital economy for customer's benefit, w..

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In this book, various key terms on managament have been explained. Management is a process of planning, decision making, organizing, leading, motivati..

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The book "Key Concepts in Economics" highlights the key terms related with economics. The text material of the book has been structured and presented ..

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This book sheds light on various key terms or jargans that have been used for marketing and advertising. In basic terms, marketing is the process of i..

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This book has an outline of effective management. This book also explains how to lead and supervise transformation in the era of digital disruption an..

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This book provides an introduction to the concept of data managment, and data analysis. It also explains the significance of big data and business ana..

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Smartphones are now practically an essential item for most of the world. Businesses that do not make use of this modality are bound to lose out to maj..

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The past may not always be a good indicator of the present or the future. Hence, the organization must cultivate the foresight and patience to be able..

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